Overview
This media translation project was driven by the core goal of inclusivity, aiming to enable individuals with disabilities to engage in life and entertainment just like ordinary people through comprehensive subtitling and audio description strategies for a Timberland advertisement.
Multiple Formats
Edited and refined subtitle translations, delivering the project in Standard English and Chinese subtitles, SDH (Subtitling for Deaf and Hard of Hearing), and AD.
Audio Description (AD)
Reviewed subtitle quality, meticulously edited audio description scripts, and provided professional voiceovers to bring the visuals to life.
Accessible Media Versions
Comparing the standard subtitle/SDH version with the Audio Description (AD) version.
Standard Subtitles & SDH
Features accurate dialogue translation, timed SDH captions capturing dialogue, critical sound effects, and tonal shifts.
Audio Description (AD)
Provides spoken descriptions of visual elements, actions, and expressions to ensure complete immersion for visually impaired audiences.
Impact & Value
Breaking down communication barriers.
Visual Inclusivity
Crafting descriptive scripts that accurately portray actions and expressions for visually impaired audiences.
Auditory Accessibility
Developing SDH subtitles that capture not just dialogue, but critical sound effects and tonal shifts.
Voiceover Delivery
Providing seamless voiceover work that fits naturally within the gaps of the original advertisement audio.