PROJECT NAME

Timberland
Ad

Outdoor Context

Enabling accessible entertainment through standard subtitles, SDH (Subtitling for Deaf and Hard of Hearing), and AD (Audio Descriptions), aiming to empower inclusivity.

Timberland Boots

Overview

This media translation project was driven by the core goal of inclusivity, aiming to enable individuals with disabilities to engage in life and entertainment just like ordinary people through comprehensive subtitling and audio description strategies for a Timberland advertisement.

Multiple Formats

Edited and refined subtitle translations, delivering the project in Standard English and Chinese subtitles, SDH (Subtitling for Deaf and Hard of Hearing), and AD.

Audio Description (AD)

Reviewed subtitle quality, meticulously edited audio description scripts, and provided professional voiceovers to bring the visuals to life.

01 — VIDEO SHOWCASE

Accessible Media Versions

Click below to view the video versions of the project.

Standard Subtitles & SDH Video

Features accurate dialogue translation, timed SDH captions capturing dialogue, critical sound effects, and tonal shifts.

Watch SDH Video

Audio Description (AD) Video

Provides spoken descriptions of visual elements, actions, and expressions to ensure complete immersion for visually impaired audiences.

Watch AD Video

Impact & Value

Breaking down communication barriers.

Visual Inclusivity

Crafting descriptive scripts that accurately portray actions and expressions for visually impaired audiences.

Auditory Accessibility

Developing SDH subtitles that capture not just dialogue, but critical sound effects and tonal shifts.

Voiceover Delivery

Providing seamless voiceover work that fits naturally within the gaps of the original advertisement audio.